One of Europe’s biggest indoor children’s play centres is set to open in Yorkshire in 2022, bringing with it several million pounds of investment and the prospect of dozens of new jobs.
Set in the grounds of the 2,000-acre Stockeld Park Estate, close to Wetherby in Yorkshire, the Playhive at Stockeld Park will feature a series of themed and interconnected adventure zones set in a doughnut-shaped building with a 33-foot tower at its centre. The new building will have impressive dimensions, having an internal area of over 20,000 sq. ft. The £3.5 million structure will have a total diameter of almost 130 ft, with the central circle spanning some 65 ft.
The journey around the outer ring of the Playhive, which will house the play equipment, will be the equivalent of travelling the length of a football pitch, and children will be able to enjoy the wooden play pieces themed around four zones: Space, Aeronautical, Subaquatic and Jungle.
The Playhive is the brainchild of Peter and Susie Grant, who own and run Stockeld Park, and who have designed the new indoor spectacle from concept.
Peter Grant said: “The Playhive is a passion project. We didn’t want the usual soft play scene, but one that truly inspires imaginations. There will be some really spectacular features and we’ll be announcing these on the run up to the opening of the Playhive.”
The Grants took out a loan to build the Playhive, which will create and safeguard 50 jobs, as well as provide a much-needed economic injection into the local tourism and visitor economy. It has capacity for 2,000 visitors per day and is expected to bring significant additional revenues to the area, as well as supporting local suppliers.
Peter said: “During lockdown, we had to close Stockeld Park for significant parts of the year, and when we were allowed to open, Covid restrictions hugely reduced our capacity. The natural reaction would have been to reduce spending, and certainly not take on such a major capital project, but we actually had the idea for The Playhive long before Covid hit. The lockdown has just reconfirmed our commitment to the project. Now more than ever, our tourism sector needs to come back fighting, and after the isolation and anxieties of the last year, families desperately need to get away and have some fun. We need this good news story.”
The tourism business at Stockeld Park was started by the Grants in 2006 and pioneered the use of illuminations and tableaux imaginatively presented in the Estate forests, to attract visitors at Christmas time, with the aim of increasing retail sales of Nordman Fir Christmas trees, of which Stockeld Park was one of the country’s largest growers.
The initiative grew into the Christmas Adventure, which now features epic winter illuminations in its Enchanted Forest and a giant eight-foot-high Yew tree maze, a 1.2km Nordic Ski Trail and ice-rink, which in normal times attracts over 100,000 visitors every Christmas.
The family attraction has gone from strength to strength and is now considered one of Yorkshire’s most popular family attractions, adding an Easter Adventure, Spring Adventure, Summer Adventure, Halloween Adventure and February Fun to its offering. In 2019 over 200,000 guests visited Stockeld Park over the course of the year.
For further media enquiries, contact Ann: firstname.lastname@example.org M: 0753 489 2715.
Additional Photos Download link
https://wetransfer.com/downloads/45917fa58835e553840ea9586125246e20210406135040/807d7e6b8f9ace1745b0926d3fcb541b20210406135107/f65b1c Photo credit Lorne Campbell
Children featured Sophie Palmer (6) and George Palmer (8) and their parents, Clare and James Palmer from Unconventional Design
Older couple, Peter and Susie Grant Owners of Stockeld Park